Festival in Dubai

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The annual Dubai shopping festival is an international event, people from all over the world visit Dubai for this event. A month long festival after holy month of Ramzan has become a legend.
The mastermind behind the idea of the Dubai festival wasby H.H.Sheik Mohammed Bin Al Rashid in order to get Dubai known globally. Dubai is really Mecca for the shoppers, it is identified as best shopping cities. The major malls in the city have special offers, attractive gifts, prizes, etc on purchase of products.

Dubai during the shopping festival in the month of March is a splash of colours, some 30 million bulbs illuminating its streets and bylanes in electronic patterns. As you enter the spectacular fairyland, clowns direct you to your destinations and you are drowned by offers of free gifts and raffle tickets. Genuine goods and good shows await you. Dubai charges no duty, no tax: Goods are cheaper by 25 % to 50 % than in their country of origin.

The annual festival has put Dubai, the commercial hub of the United Arab Emirates, on the world map. There is a whopping traffic of millions of visitors to the event every year. The sales are to the tune of Dhs. billions.

The festival means many things to many people. Apart from its 2,500 outlets of goods and services ranging from haute couture and perfumes to electronics and jewellery, it offers raffle prizes of luxury cars and cash.

There are also other hundreds of events like cartoon shows featuring Pokemon, Casper, Tarzan, Toon Land, Alligator and Dolphin, Fashion Week, Global Village, Carpet Oasis, Al Rostamani Aqua Fantasia and sporting events. The sporting events include the $ 12 million Dubai World Cup, the world's richest horse race at Nad Al Sheba, Dubai Desert Classic at the Emirates Golf Course and the Dubai Tennis Open.

There are also Children of the World Olympiad, Open Tennis Championship, Hockey on Synthetic Surface, Ice Hockey, Football Tournament, Russian Ballet on Ice and Rowing Championships.

At Al Seef Street's Youth Sports Oasis, sports lovers can take part in skating activities. Professionals from Russia and Germany conduct training sessions in skating.

A major attraction of the festival is the Dubai Duty Free Millennium Millionaire Draw which gives away a prize of $ 1 million! There is also a raffle of 1 kg of gold every day of the month. Shoppers get the raffle coupons from the jewellery shops. There are facilities for visitors' accommodation. Over 18,000 rooms and 6,500 furnished family apartments are available.

There will be business conventions, seminars, exhibitions, book fairs, Hope Opera for the Handicapped, closing ceremonies, and many more.

Dubai Shopping Festival, launched in February 1996, has now firmly entrenched itself on the world map as an entertainment-cum-shopping mega-event. Its phenomenal success has been attributed to the unique synergy between the Government and the private sector in creating a high profile event which has become a major global brand in just four years, and given rise to many clones in the region.

The festival theme is One World, One Family, One Festival.

 
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